Victoria and Albert Museum

The world’s greatest museum of art and design

Opening times

10.00 to 17.45 daily
10.00 to 22.00 Fridays

Archive

Author: Andrew Lewis (Digital Content Delivery Manager)
The purpose of navigation is to help visitors to our websites find their way round them, but how do we know how useful this navigation really is to them? To understand this, we need to know they actually use it. This post outlines how we have implemented automated tracking of navigational activity on the V&A website. It shows how Google Analytics Event Tracking has been set up to capture data...