Victoria and Albert Museum

The world’s greatest museum of art and design

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Greenery

Greenery

Brief: Create an illustration which employes lettering design why it is important to grow greenery and flowers in our towns and cities. This could be in relation to keeping the honeybee alive, giving urbanites a better quality of life, helping us breathe clean air, or any other way you choose.

The first idea is from the aspect of greenery protection. To emphasis the importance of greenery, I focus on one leaf as the subject matter that oxygen is vital for human-being. As the role of greenery is a key to support our lives, I focused on the idea and illustrated the progress of photosynthesis in a cartooning way. The pattern on leaves used as letterform(GREEN) designed like a path - carbon dioxide in and oxygen out, which generate the energy that the city requires.