V&A Shop

Here we explore the creative process behind our award winning ranges inspired by the V&A collections. We give you access to the creation of our exclusive products, plus the artists and designers whom we commission to produce our limited edition products and shop windows. We also give behind-the-scenes glimpses into our working practice – from photo shoots to creating our gift catalogues.

All profits from the V&A Shop are returned to the Museum, helping to maintain its position as the world’s leading collection of art and design, funding exhibitions, research, and collecting for the future.

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Shoe Stories


It doesn’t matter what kind of shoes they are: serious stilettos, beaten-up trainers, sparkly slippers or the smartest brogues… everyone’s shoes are a part of them, always journeying with the wearer. In the accompanying exhibition catalogue Shoes: Pleasure & Pain, cultural historian Caroline Cox remarks, ‘we make contact with the world through our feet – […]

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V&A Print Season: Lucille Clerc


Q: What made you choose these particular sections of the V&A for your print? How did you decide on the colour scheme? LC: My Portrait of the V&A is based on some of my favourite sections, the porch, the sculptures and ceramics department and William Morris rooms. I have then transposed these elements in my […]

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V&A Print Season: Kristjana Williams

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Q: Did you ever visit the V&A while studying at Central Saint Martins and is there a particular room you find the most inspiring? KW: I did come there a lot – one of the most inspiring rooms were the big tapestry rooms – they’re incredible. Q: Your works are extremely detailed and beautiful, what […]

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V&A Print Season: Angie Lewin’s Honesty Blue


Q: Your limited edition screenprint Honesty Blue created exclusively for the V&A is incredibly detailed. Could you walk us through your process in creating a still life like this? Angie Lewin: When I’m out walking and on sketching trips I collect seedheads, feathers, lichened branches, shells, pebbles and cones amongst other natural objects.These act as […]

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Ann Ray talks of her years working with Alexander McQueen and collaborating with the V&A for Savage Beauty


Q: How did you choose two images from a collection of 30,000 to use for the V&A prints? ANN RAY: If you don’t make that kind of choice in 15 minutes, it will take you 15 years… I was just thinking of transmission and what has to resist to oblivion, especially for a prestigious Museum […]

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Wendy and The Wallpaper Cat

Wendy and The Wallpaper Cat FLAT

Author Jason Hook and illustrator Ilaria Demonti explain how they worked together to produce this wonderfully whimsical children’s picture book, the inspiration behind it, and what would be their favourite wallpaper to decorate their bedroom with. V&A: Where did the idea for Wendy and the Wallpaper Cat come from? JH: I love looking at the […]

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9 Savile Row from Merchant & Mills


  “Anything I do is based on craftsmanship. A bit of tailoring, or a bit of woodwork, or be it anything else, you know. I try to involve a lot of handcrafted things” Alexander McQueen, 2000 9 Savile Row is the address of the first Alexander McQueen menswear store, and where Alexander McQueen first trained […]

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#SavageBeautyIllustrated Winners’ Q&A


We are delighted to present the five winning illustrations from our University of the Arts London Alexander McQueen #SavageBeautyIllustrated competition. The students’ illustrations have been reproduced as open edition giclée prints and are available to order now from the V&A Shop in store and online in celebration of Alexander McQueen #SavageBeauty exhibition at the V&A. […]

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#SavageBeautyIllustrated – UAL Fashion Drawing Competition


As most Londoners started to wrap up 2014, slowly grinding the cogs to a halt, the students at University of the Arts London, were propelled by an exciting opportunity, feverish to find fresh inspiration…    @gt_illustrates_london                                   @beth_straw In the midst of Christmas festivities the students at UAL and participating colleges – namely, undergraduates from Central […]

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Q&A: Curating Christmas in the V&A Shop

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Our Visual Manager Charlene Betteridge, and illustrator Lynn Hatzius have transformed the shop into a wonderful ‘Winterland’ for this year’s Christmas display. Charlene and Lynn explain the inspiration and process that went into creating this beautiful display… Where did you first see Lynn’s illustrations? Charlene Betteridge: I first saw one of Lynn’s illustrations of an […]

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