La Touche: It felt like i was reading a fairytale book, like one of those books you read when you were younger and it kind of pops up.
Benjamin Kircchoff: Its not a collaboration as much as a consultation you know. Like I think that Edward designs all the womenswear and i design the menswear, but we have no other brains to turn to when it comes down to who too ask at the end of the day…
Edward Meadham: I think its a matter of symbiosis.
Benjamin Kircchoff: Exactly!
Edward Meadham: We haven’t just made a collection, its bits from our last ten years.
Benjamin Kircchoff: Thats the way we approached it.
Edward Meadham : I didn’t want to show like one… like the most recent collection. Its more than a show, its an entire…
Benjamin Kircchoff: Its our entire lives that we are putting down on the runway.
Edward Meadham: Inspirations go…
Benjamin Kircchoff: …they go all over the place…
Edward Meadham: They go all over the place Courtney (Love) is a massive constant, constant, constant. Portraiture, pop culture, trash culture, diamonds, couture… it goes everywhere, Christmas decorations - it can be any.
Fred Butler: It is a one-off because most designers at the moment are doing really safe, serious, easy and this is challenging.
Edward Meadham: I hope that people will emote somehow or we can get them to feel something. Sometimes i wanted them to feel as depressed as i was feeling or as angry. Sometimes i wanted them to feel the sort of this kind of warm internal glow. Sometimes i have wanted them to cry… it really depends. I want it to feel really magical.
Benjamin Kircchoff: I think you know we have been doing this since 2002 and we have had ups and downs in like the process of it. We have learned not to sort of ever put our hopes up and to put our heads down and to work and do it.
Edward Meadham: There is certainly no plan of… what direction things will turn at any specific point… its entirely organic.
OPEN STUDIO: Go behind the scenes and visit Yiyun in her studio to find out more about her creative practice, ranging from projection mapping to immersive video installations, animation and digital prints.