Advertisement for Diesel, Joakim Jonasson

Advertisement for Diesel, Joakim Jonasson

Advertisement for Diesel
Joakim Jonasson
Photographer David la Chapelle
About 1995
Museum no. E.37-2002
© Diesel

A design featuring a black and white photograph which depicts a submarine of celebrating sailors coming into harbour. The photograph has a mock date of 1945 indicating that, at first glance, the image relates to the traditional views of the end of the World War II. A closer look reveals anachronistic images of kissing sailors. This design was part of the Successful Living campaign.

This print can be found in the General Advertising Print Room Box.