Advertisement for White Horse whisky
Museum no. E.59-1982
This poster was one of a series depicting a white horse, advertising a brand of whisky made by White Horse Distillers Ltd.
French Cruttenden Osborn (FCO) was a small agency from which emanated a number of smart campaigns in the seventies. Some of the most well known posters were for the White Horse Whisky series by Graeme Norways (art director), Nick Hazzard (copywriter) and Lester Bookbinder (photographer).
Here the image of the white horse and the word 'Scotch' were all that were used for brand recognition. This poster won the D&AD Silver Award.
This poster can be found in Prints and Drawings Study Room box EDUC 17a.