Charlie Keith's playbill for his season in Douglas on the Isle of Man implies that the whole circus was performed by Keith himself since he is the only person named on the bill. This shows his canny business sense. As he did not keep the same company for the entire season, he produced a general playbill, saving himself reprinting costs. Keith spent his money instead on erecting the first permanent circus building on the Isle of Man, which was 'brilliantly illuminated' by gaslight. He advertised 'entertainment of a superior class', which included riders, gymnasts, acrobats, horses, dogs and monkeys as well as a band and Keith's own performances as one of the clowns. Keith also produced 'spectacles' including Cinderella and the Little Glass Slipper in which 100 local children aged four to ten took part.