Patron
The Mill
 
When D&AD was launched, British commercials were dull and formulaic compared to polished US TV and cinema advertising. But gradually London seized the moving image crown not just in TV ads but also in pop promos and on-screen graphics. Several adland directors including Alan Parker, Ridley Scott and Hugh Hudson went on to take Hollywood by storm. UK agencies remained top in the eighties and nineties, but today the wheel has come full circle as American agencies again make the creative running at D&AD. Björk - All is Full of Love
Production Company: Black Dog Films
D&AD Gold Award 2000
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