ALESSI Made in Crusinallo. The Beauty and the Mastery.
- What:Special Events
- Where:The Lydia & Manfred Gorvy Lecture Theatre
TALK: The Alessi company embodies a typical phenomenon of the Italian industrial culture, namely that of 'Italian Design Factories' or, according to Alessandro Mendini's definition, that of 'Aesthetic Factories'.
Alberto Alessi, President of Alessi, will guide visitors through the history and evolution of the company and will give a rare insight into its production process.
He will explain how, even today, Alessi can be considered more than an industry in the conventional sense and why it is instead a research workshop in the field of applied arts whose inherent attitude, even though relying on contemporary industrial technology, is still rooted in handicraft culture.
Free, ticket required
Part of London Design Festival 2013