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Postlerferguson, a product and digital design practice, founded by Martin Postler and Ian Ferguson, was the Maker Collective Residency at the V&A July – December 2011.

You can read Martin and Ian's residency blog to find out more about their work and creative processes.

PostlerFerguson is a creative design consultancy founded by Martin Postler and Ian Ferguson in 2007. Based in London, Postlerferguson has built up global network of clients and collaborators. Clients include the Victoria & Albert Museum (UK), the Future Laboratory (UK), BBC Worldwide (UK), Designersblock (UK), Goods of Desire (HK), Puzhen Life Corporation (HK), BBC Worldwide(UK), and Die Gestalten Verlag (DE). In 2011, they spun off a new lifestyle brand Papafoxtrot to produce and sell their own products.

Ian Ferguson studied Architecture at the Massachusetts Institute of Technology where he received a B.Science in Architectural Design in 2000. He has worked extensively as an architect, for firms including Testa + Weiser (Los Angeles), Hideto Horiike (Tokyo), and Ove Arup (London).He has taught architecture and design at the Southern California Institute of Architects, University of California Los Angeles, Aarhus University and the Istituto Europeo di Design. He is also currently co-director of the first year architecture course at London Metropolitan University.

From 2005 he attended the MA Design Products course at the Royal College of Art, studying under Juergen Bey, Noam Toran & Shona Kitchen. After graduating in 2007, he founded Postlerferguson along with Martin Postler, where he is a company director and designer.



Martin Postler studied Industrial Design at the Muthesius Academy of Fine Arts and Design, graduating with a Diplom (MA aequivalent) in 2004. After working in the industry in 2005 he joined the Design Products course at the Royal College of Art. Having studied under Shona Kitchen, Noam Toran and Ron Arad in London and at the Kyoto University of Arts in Japan he graduated in 2007. He is one the founders of Postlerferguson and works as company director, designer and project lead on a variety of projects from transportation to installations and branding.

Martin worked for diverse design agencies in Hamburg, Hong Kong and London for clients including Boeing, Lufthansa, Airbus, Nokia and Deutsche Telekom and received numerous awards including the Raymond Loewy Foundation Award, Red Dot, IF Design, DAAD and Invent Scholarship from the German Ministry of Education.


We pursue a balance of self-initiated and client-based projects; the personal work serves as a platform for exploring new ideas while the client work provides an opportunity for refining those ideas in a broader context. We have built up a network of relationships in China, the UK and Europe that include clients, business partners and academic institutions. Through these relationships, we have founded a sister company, Papafoxtrot, to produce our own products. The first of these is a series of wooden toys based on modern technological and infrastructural wonders.

The tension between the industrial scale of our commercial work and the extremely personal nature of our own projects drives our ideas. We are fascinated by how vast global infrastructures of manufacturing, logistics and communication enable the very personal experiences of daily life, and in turn how personal and private desires drive the creation of those infrastructures. Our current self-initiated project is Design for Policy, a body of research into how designers can leverage the relationship between global systems and personal experiences as a strategic tool for governments, regulatory bodies and other nontraditional clients.


Interests in V&A collections

Created on the cusp of the second industrial revolution, at a time when the industrial, mass-produced product was becoming commonplace in ordinary life, the V&A and its collections are built on the relationship between the industrial and the personal. Today the industrial landscape is undergoing similarly momentous changes to origins of the V&A, driven by advances in manufacturing & communication technologies and the increased pace globalized trade.

We are interested in exploring how the V&A will adapt to the different nature of the coming manufacturing revolution. What does it mean for the V&A's central mission of using its collection as a resource for the public? The most significant aspects of the new production technologies are not the physical artifacts they produce; it is their fluid nature that is revolutionary. How will a museum be able to showcase the flexibility of their output, the abstraction of their interface, and the ability to be communicated with digitally from anywhere?

At the same time, the re-introduction of the experience of production into daily life makes a neat circularity with the hand-crafted work in the V&A. How will our re-engagement with craft change our understanding of products, and how does the mechanization of craft relate to the craft traditions represented in the V&A's collection?




Postlerferguson: Make For London

Postlerferguson have created a website called Make For London where everyone has a chance to get involved in designing tangible ways to improve the city. They want to hear what you would like to make for London, whether it's an artificial sun or a fish pie.

Video: Maker Collective Residency: PostlerFerguson

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