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A photo of Taylor Swift flexing her bicep and looking down at it smiling wearing a crystal bodysuit against an orange dotted background with a red and yellow halo

Everything we know about Taylor Swift’s new album “The Life Of A Showgirl”

Taylor Swift has officially entered her next era with The Life of a Showgirl, a bold follow-up to The Tortured Poets Department. Eeek! Here is everything we know about the new album announcement. If you’re a mega Taylor Swift fan, check out the quizzes below after you’ve found out everything you can about her new album!

Album announcement

A photograph of Taylor Swift at her Eras Tour wearing a crystal bodysuit and shiny tights holding onto her hair smiling to the audience with a mic in hand against a lilac background.

Taylor unveiled The Life of a Showgirl at exactly 12:12 a.m. ET on August 12, 2025, during a surprise appearance on the New Heights podcast hosted by her boyfriend Travis Kelce and his brother Jason Kelce.

Oooh the drama!

A photograph of Taylor Swift wearing a blue dress with long flowing sleeves signing with her teeth bared into a mic against a blue background. A blonde woman stands behind her.

The reveal was super theatrical – Taylor pulled the album from a mint-green briefcase marked with “T.S.,” while the cover remained blurred on her site. Oooh!

Orange you glad I revealed it?

A orange stairwell

Orange is the era’s signature color – so Taylor Swift had an orange-themed countdown on her site, and even the Empire State Building lit in orange to highlight the announcement. Cool!

Album artwork and pre-orders

Taylor Swift wearing sparkly silver jacket and boots singing onstage in Sweden

While the full cover image is still hidden, fans are already able to preorder the album now! No official release date has been confirmed – just that physical shipments will arrive before mid-October. Eeek!

Taylor Swift's album cover for THE TORTURED POETS DEPARTMENT showing the singer lying on a bed on big white pillows wearing a black top and shorts cuddling herself. The image is in black and white and the text of the album title is above her in white.

This album marks a stylistic shift for Taylor Swift – the era emphasizes fun, lively “glitter gel-pen” pop and a celebratory tone, moving away from the melancholy of The Tortured Poets Department. Production appears to be led by Max Martin and Shellback, hinting at a fresh direction without longtime collaborator Jack Antonoff.

Customised blue and white adidas trainers, with comical stick on eyes, nose and teeth dancing back and forth. 

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