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An image of a chair upholstered in a green and yellow William Morris furnishing. It is set against a red dotted background with a blue halo.

Vote for your favourite William Morris pattern!

William Morris: the man who made dramatic, symmetrical designs for fabrics, wallpaper and furniture was a towering figure of the Arts and Crafts movement. Morris was a 19th-century designer, writer, and all-round creative powerhouse who believed your home should be as beautiful as it is functional. Rejecting the soulless mass production of the Industrial Revolution, Morris championed craftsmanship, nature-inspired design, and a return to traditional techniques. The result? Some of the most iconic patterns ever created – lush, detailed, and unapologetically busy. From swirling vines to perfectly poised birds, his designs have stood the test of time, influencing everything from interiors to fashion to your nan’s curtains. But now comes the important question – which William Morris pattern reigns supreme? From our V&A collection – cast your vote now and compare to others tastes!

Question 1 out of 5:

Okay let’s start! Vote your favourite out of these two beauties…
An image of a William Morris print called Wreath - a pattern wallpaper consisting of blue flowers and leaves in beige green and brown.
An image of wallpaper made by William Morris showing willow bough pattern in green and white.
An image of a William Morris print called Wreath - a pattern wallpaper consisting of blue flowers and leaves in beige green and brown.
William Morris V&A Wreath
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This beautiful “Wreath” pattern
An image of wallpaper made by William Morris showing willow bough pattern in green and white.
William Morris Willow Bough V&A
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This gorgeous “Willow Bough” pattern
Question 2 out of 5:

Now vote your favourite pattern here!
A pattern of William Morris showing flowers and thrushes with little strawberries in colours of blues, greens, yellows, pinks and reds.
A William Morris pattern showing the Strawberry Thief with thistles, strawberries and thurshes in colours of greens, reds, dark blues and pinks.
A pattern of William Morris showing flowers and thrushes with little strawberries in colours of blues, greens, yellows, pinks and reds.
William Morris Strawberry Thief V&A
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This blue “Strawberry Thief” pattern
A William Morris pattern showing the Strawberry Thief with thistles, strawberries and thurshes in colours of greens, reds, dark blues and pinks.
William Morris V&A
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This green “Strawberry Thief” pattern
Question 3 out of 5:

Best chrysanthemums?
A pattern by William Morris called "Wandle" showing red chrysanthemums with green and blue leaves and pink flowers.
A William Morris pattern showing pink and red Chrysanthemums with blue and green leaves and small white flowers.
A pattern by William Morris called "Wandle" showing red chrysanthemums with green and blue leaves and pink flowers.
Wandle William Morris V&A
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Sumptuous “Wandle”
A William Morris pattern showing pink and red Chrysanthemums with blue and green leaves and small white flowers.
William Morris Cray V&A
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Striking “Cray”
Question 4 out of 5:

Red or blue – it’s up to you!
An image of a design by William Morris showing red and cream flowers and leaf patterns called "Wey".
An image of a William Morris pattern called Wey showing blue flowers and leaves.
An image of a design by William Morris showing red and cream flowers and leaf patterns called "Wey".
William Morris Wey V&A
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Red “Wey”
An image of a William Morris pattern called Wey showing blue flowers and leaves.
William Morris Wey V&A
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Blue “Wey”
Question 5 out of 5:

And finally – pick your vibe here…
An image of William Morris pattern showing an almost symmetrical pattern of entwined foliage and pimpernel plants with small flowers in greens and ivories with touches of yellow and brown.
A William Morris pattern showing a pattern, branches of fruit trees bearing oranges, lemons and pomegranates, on a blue background.
An image of William Morris pattern showing an almost symmetrical pattern of entwined foliage and pimpernel plants with small flowers in greens and ivories with touches of yellow and brown.
Pimpernell William Morris V&A
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This “Pimpernell” floral awesomeness
A William Morris pattern showing a pattern, branches of fruit trees bearing oranges, lemons and pomegranates, on a blue background.
William Morris Fruit V&A
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This “Fruit” fruity wonder

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