Brand.New - exhibition book

Brand.New - exhibition book

£19.95

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Originally published to coincide with a major V&A exhibition, Brand.New takes a challenging look at contemporary consumer culture and the proliferation of brand identities which affect all our daily lives in the 21st-century. Ranging from fashion, design to the media, Brand.New sets out some provocative and entertaining debates about brands, retail, design and consumption habits around the world. Key sections look at the economics and business of branding; personal and social identities in a global, commodified world; the shopping experience from mall to website and the ethical and social questions for both brand and consumer. Critics, historians, anthropologists, sociologists and designers as well as voices from the business world, offer a range of opinions on topics as diverse as shopping in China, fakes and counterfeiting, and the branding of personality. The design of the book reflects the dynamic character of its subject with over 200 colour illustrations. Essential for students and observers of modern culture, this book will appeal to anyone who shops as well as those with an interest in advertising, product design and fashion.

Author/Artist/Designer

Jane Pavitt, ed.

Pages

240

Dimensions

25.2cm x 1.7cm x 28.7cm

ISBN

9781851773244

Colour

Blue

Product code

52168

Book Format

Softback

Delivery

 

Please note, during the busy festive season, there may be additional time required for delivery.

 

Recommended final order dates for delivery in time for Christmas:

• Thursday 18 December for standard UK orders
• Friday 5 December for Custom Prints or International orders

 

Our standard delivery charges and estimated timescales are as follows. Selected product exceptions apply; see product details. International deliveries may also be subject to customs fees, tariffs or taxes upon arrival, which are your responsibility.

Standard delivery per order
UK
£5 – or FREE for orders over £60
*5-8 working days
We're working to return to our usual 3-6 asap.
Europe & Northern Ireland
Temporarily suspended while we update for GPSR
Temporarily suspended while we update for GPSR
USA
Temporarily suspended for a change in tariff regulations
Temporarily suspended for a change in tariff regulations
Rest of World
£30
10-14 working days

Custom prints

 

Each print is made to order and dispatched separately to other V&A Shop products, for UK delivery only. The charges and estimated timescales below are in addition to our standard delivery charge when bought together with a V&A Shop product. However, delivery is free for all orders over £60.

Custom print delivery (UK only)
Unframed
£9 per order – or FREE for orders over £60
6-10 working days
Framed
£15 per print – or FREE for orders over £60
6-10 working days

 

Returns

 

An extended returns window is granted for purchases over the Christmas period. Orders placed from Saturday 1 November 2025 can be returned until Tuesday 20 January 2026, subject to our usual eligibility criteria.

We hope you are happy with your V&A Shop purchase. However, if you are not, most items are eligible for a full refund, subject to the criteria below. Refunds are offered for items in an unused, unopened condition, and with original packaging – with the following exceptions. This does not affect your statutory rights.

The following items are excluded from our returns policy and cannot be refunded unless faulty, damaged, or not as described:

  1. Custom prints and other items made to your specification or personalised;
  2. Items that have been sealed for hygiene reasons, where the seal has been broken, such as beauty products, soap, pierced earrings, hosiery, socks, sunglasses and face coverings;
  3. Perishable or edible items such as flowers or food;
  4. Memberships, tickets for exhibitions, bookings for events and courses.

 

For full details, visit our Delivery & Returns page.