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Conserving Sandie Shaw's Eurovision dress

  • Last updated: 14 May 2025
In this ASMR video, watch and listen to Senior Textile Conservator Susana Fajardo as she works on the dress worn by English pop singer Sandie Shaw at the 1967 Eurovision Song Contest. Follow the meticulous process as the garment is inspected, and loose beads are secured onto the embellished underdress.

ASMR stands for autonomous sensory meridian response – a pleasant tingling sensation beginning on the scalp and moving down the neck, which is triggered by a delicate or satisfying auditory or visual experience.

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Sandie Shaw wearing the dress at the Eurovision Song Contest in Vienna, 1967, during her winning performance of 'Puppet on a String'

Sandie Shaw singing at Eurovision, wearing the pink sparkly dress. It is light pink and has a darker pink and white beading around the collar, sleeves and hem.
Sandie Shaw performing 'Puppet On A String' at the Eurovision Song Contest. Photograph Rolls Press/Popperfoto, 1967, Vienna. © Courtesy of Getty Images

Watch more 'ASMR at the museum' on the V&A YouTube channel

Photocall for the London Palladium production of A Chorus Line, 2013, England. Museum no. THM/110/2/407. © Victoria and Albert Museum, London

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