Priya Ahluwalia's fashion brand plays with historic menswear traditions in order to push the boundaries of a male wardrobe. The result – wearable garments that prioritise comfort and encourage men to experiment with colour and bold prints, often inspired by her own Nigerian and Indian heritage.
For the Joy Track Set, Ahluwalia collaborated with graphic designer Dennis McInnes to create a distinctive wave print inspired by West African textiles, but printed on jersey fabric for ultra comfort and a contemporary edge.
Find out more about Priya Ahluwalia.
