Printing a New World: Commercial Graphics in the 1930s

In the 1930s, advances in manufacturing and technology reached into every aspect of daily life, from construction to domestic chores to entertainment.

This display is now closed at V&A South Kensington

This display revealed the daily lives of ordinary people during a time of rapid change and technological innovation, through distinctive examples of small commercial graphic design jobs from British, European and American designers.

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Background image: Lincoln Zephyr V12 pour l'elite, brochure, designed by Draeger Brothers for Matford SA, 1936, France. Museum no. 38041800898249. © Victoria and Albert Museum, London