To celebrate our Mary Quant exhibition, we launched the #WeWantQuant campaign, a public call-out to locate rare garments by Quant and collect personal stories, memories and photographs from real people who wore her clothes.
Mary Quant is a fashion icon and one of the UK's best-known designers. To understand her contribution to modern fashion, we asked you to send us your snapshots from the late 1950s to the mid-70s, capturing the true story behind the 'swinging sixties' scene. With thousands of responses, we heard from women who got married in Quant, travelled the world in their Mary Quant rain macs, professional models, and those who hand-stitched their own outfits from Mary Quant paper patterns. Most of the Quant garments in these photographs were treasured by their owners for decades, often representing special times in their lives – christenings, weddings, holidays and parties. Together, they chart Quant's impact and influence, revealing just what her ground-breaking, playful fashions meant to the people who wore them.
Explore a selection of photographs and stories sent in by members of the public in the slideshow below. Highlights can also be seen in the Mary Quant exhibition, alongside original garments.
Thank you to everyone who contributed!
